Founded by Australian-Filipino colourist Aleah, BLONDE. by Aleah was created from her own journey to blonde.

With naturally dark hair herself, Aleah understands the patience, care and expertise required to achieve beautiful blonde while protecting the health of the hair. This personal experience continues to shape the thoughtful, personalised approach behind every appointment.

From blonde transformations and seamless extensions to bridal styling, BLONDE. by Aleah is a place where clients feel understood, cared for and confident in their hair.


My Approach

What began as a passion project has evolved into something more. We’re proud of where we’ve been and even more excited for what’s ahead. What sets us apart isn’t just our process—it’s the intention behind it. We take time to understand, explore, and create with purpose at every turn.

Simple ideas

Through every step, we've focused on staying true to our values and making space for thoughtful, lasting work.

Lasting impact

We build with clarity, act with integrity, and always stay curious.